The Guardian · AI
Spanish opposition’s deepfake ad provokes outrage and AI debate
Spain’s main opposition People’s party (PP) shared an AI-manipulated political advertisement through its social media accounts. It portrayed the prime minister’s wife and people associated with Pedro Sánchez’s Socialist party as admitting to misconduct, including soliciting prostitutes and receiving kickbacks. The deepfake prompted anger and broader discussion about AI ahead of general elections.
What to know
- 01
The conservative People’s party (PP) distributed the political ad through its social media channels.
- 02
AI manipulation made the featured people appear to admit wrongdoing; the apparent admissions were deepfaked.
Why it matters
The episode highlights the controversy around AI-generated political advertising ahead of Spain’s general elections.
AI-assisted brief. Read the source for full details. Editorial & sourcing policy
