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Google demonstrates AV2 playback in Chrome as YouTube plans support
Google has demonstrated AV2 playback in Chrome, while YouTube’s web version plans to offer AV2 videos as early as the start of 2027. The royalty-free, open standard provides about 30% better compression efficiency than AV1, allowing higher quality at the same bitrate or less bandwidth for similar quality. It is also optimized for real-time communication, immersive media and HDR video.
What to know
- 01
Netflix and Amazon Prime Video are currently evaluating AV2.
- 02
AOMedia members are working on encoders and decoders, standards compliance testing, interoperability checks, content production tools and hardware integration.
Why it matters
AV2 concerns online video quality and bandwidth efficiency, while deployment across browsers, devices and platforms remains tied to progress in development, testing and hardware integration.
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